BBA (Business Analytics)

Program Code 321710

Campus Ranchi

Institute Amity School of Business, Ranchi

University Amity University Jharkhand

Eligibility 10+2 (min 50%)

Duration 3 Years

Selection Process

  • Program Fee (Rs. in Lacs)
  • 1st Year Non Sponsored Semester 1.035

Course Structure

Semester 1

  • Office Management with MS Word and MS Excel
  • Introduction to Business Economics
  • Accounting Fundamentals
  • Data Visualization(Dashboard and Reporting)
  • Introduction to Management Principles
  • Principles of Marketing- I
  • Introduction to French Culture & Language
  • Introduction to German Culture & Language
  • Soft Skill Enhancement - I
  • Common Curriculum Courses

Semester 2

  • Retail Management and Banking
  • Environmental Studies
  • Descriptive Analytics
  • Fundamentals of Financial Management
  • Fundamentals of Human Resource Management
  • Predictive Analytics-I
  • Principles of Marketing- II
  • Business Law
  • French Grammar – I
  • German Grammar – I
  • Soft Skill Enhancement - II
  • Common Curriculum Courses

Semester 3

  • Individual Excellence & Social Dynamics
  • Foundation of Entrepreneurship Management
  • RESEARCH METHODS FOR MANAGERS
  • Industry Perspectives in Business Analytics
  • Introduction to Indian Financial System
  • Marketing in Digital Age
  • Predictive Analytics-II
  • Principles of Organizational Behaviour
  • Indian Ethos and Values in Management
  • Written Expression & Comprehension in French-I
  • Written Expression & Comprehension in German - I
  • Common Curriculum Courses

Semester 4

  • Common Curriculum Courses

Semester 5

  • Common Curriculum Courses

Semester 6

  • Common Curriculum Courses